Matt Rosoff is the editorial director of CITEworld and has overseen the site since it launched in October 2012. He previously worked for Business Insider, where he established the West Coast bureau, initiated enterprise technology coverage with the launch of SAI Enterprise, and helped direct the new BI Intelligence research service. Prior to joining Business Insider in 2010, Matt was an analyst at Directions on Microsoft for 10 years and blogged about digital music for CBS Interactive's News.com. He got his start in 1995 as a writer and editor at CNET. He's also a musician (electric bass) and the father of two children who (luckily) take after his beautiful wife.