Good Technology 's newest quarterly report, released this morning, shows that mobile workers are increasingly using more sophisticated apps than they used to. Mobile devices aren't just for accessing email any more.
Good, which offers secure container technology and communications services for mobile devices, found that custom enterprise app development among its customers grew 55 percent in the fourth quarter last year compared to the previous quarter. That's just a bit faster than the 52 percent growth from the second quarter to the third but shows a continued strong interest in expanding the kinds of apps that workers can use from their mobile devices.
Business intelligence was the "up and coming app" for the quarter, surpassing cloud storage to become one of the top five most popular enterprise apps, Good said. As more companies collect heaps of data, they are increasingly turning to new kinds of business intelligence tools to help them make use of that data. Some, like Roambi, have even been designed specifically for mobile devices .
Social business apps also grew in popularity, Good found. Secure browsers did too, which is a bit of a surprise since that would seem to be one of the more basic apps that businesses would be likely to deploy right away.
Good said that its customers typically start out by activating apps for "fundamental tasks," like email and contacts. Document editing is also usually one of the first to be offered to mobile users and continues to be the most activated enterprise app that Good sees.
But the fact that more businesses are creating and enabling increasingly sophisticated apps shows a bit of maturity in the market. Now that those simple apps are secured, businesses are moving on to other apps that might help boost efficiencies for workers.
Good's report also shows that iOS continues to dominate enterprises. iOS smartphones made up 73 percent of total activations by Good customers in the fourth quarter while Android accounted for 26 percent of activations. Windows Phone had the final 1 percent. Good doesn't track BlackBerry users.
Good looks at data from 5,000 companies that use its technology to create the quarterly report.